Big 12 officially re-brands with new logo

Even the logo has been out almost a year, the Big 12 has officially “re-branded” to… the Big 12.

At midnight on July 1st, the conference released this video below showing the Big 12 logo in all 10 team styles.

 

Additionally,they pumped out this video showing what it means for the Big 12 to have the new logo.

Maybe I’m being negative, but I don’t see what the big deal is.I’m not surprised that there is a new logo since it has been out since last summer. Why they needed to wait until July 1st to make it official is beyond me.

Anyways, make sure you use the new logo from now on… And don’t call it the Big XII… it looks dumb.

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